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    Business GCSE

    Responsiveness to market change

    What Responsiveness to market change means in Business GCSE, as defined for AQA.

    Definition of Responsiveness to market change

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    Read the wording for your board, then hide it and explain Responsiveness to market change in your own words. Rough notes are fine. This is a self-check, with no mark or grade.

    Reference: AQA

    Directing what is produced, how much is made, which segments are targeted and how resources are allocated in response to market research.
    AQA · Marketing (study guide)

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    Using Responsiveness to market change in the exam

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