Distribution
What Distribution means in Media Studies A-Level, as defined for AQA.
Definitions of Distribution
Exam boards and our study guides word this term in slightly different ways. Learn the version your board uses.
Check what you remember
Read the wording for your board, then hide it and explain Distribution in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
How the video is distributed and promoted across platforms such as streaming services, video-sharing sites and social media, and how audiences consume and share it.
How content reaches audiences, with online delivery replacing physical formats and allowing global reach.
Covers the deals, rights sales, marketing materials and logistics that place the product with outlets.
Topics that use Distribution
- Media industries (AQA A-Level)
- Subject content (AQA A-Level)
Related terms
- Audience maintenance
- Audience readings
- Audience reception
- Audience targeting and reception
- Audiences and distribution in a digital age
- Circulation
- Commercial funding
- Conglomerate ownership
Using Distribution in the exam
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