Circulation
What Circulation means in Media Studies A-Level, as defined for AQA.
Definitions of Circulation
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Reference: AQA
Covers how the product actually reaches and is used by audiences, including cinema release, streaming, broadcast scheduling, physical retail and online sharing.
How audiences share, reuse and keep content moving, through social sharing, memes and fan re-editing that extend a text's life beyond its original release.
Topics that use Circulation
- Media industries (AQA A-Level)
Related terms
- Audience maintenance
- Commercial funding
- Conglomerate ownership
- Constraints on individual creativity
- Digital disruption of regulation
- Distribution
- Diversification
- Division of labour and professional skills
Using Circulation in the exam
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