Commercialisation and coach income
What Commercialisation and coach income means in Physical Education A-Level, as defined for AQA.
Definition of Commercialisation and coach income
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Read the wording for your board, then hide it and explain Commercialisation and coach income in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
Raises coach salaries and sponsorship opportunities, while also increasing media duties, public accountability and job insecurity.
Topics that use Commercialisation and coach income
- Impact of commercialisation on physical activity and sport and the relationship between sport and the media (AQA A-Level)
Related terms
- Job insecurity and accountability
- Media and sponsorship targeting
- Media duties and public scrutiny
- Audience
- Balancing preparation, welfare and commercial demands
- Commercial value of audiences
- Effects of audience demand on sport
Using Commercialisation and coach income in the exam
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