Business A-Level
environmental scanning
What environmental scanning means in Business A-Level, as defined for AQA.
Definition of environmental scanning
Check what you remember
Read the wording for your board, then hide it and explain environmental scanning in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
Looking at the outside world; weak scanning is one of the internal causes of strategic drift.
Topics that use environmental scanning
- Problems with strategy and why strategies fail (AQA A-Level)
Related terms
- balanced scorecard
- flexibility versus control
- implementation gap
- mission and objectives
- organisational culture
- resistance to change
- return on capital employed
- risk assessment
Using environmental scanning in the exam
Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.
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