Media Studies A-Level
Diversification
What Diversification means in Media Studies A-Level, as defined for AQA.
Definition of Diversification
Check what you remember
Read the wording for your board, then hide it and explain Diversification in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
A company expands into different markets or products beyond its original core, which can protect income when one market declines.
Topics that use Diversification
- Media industries (AQA A-Level)
Related terms
- Audience maintenance
- Circulation
- Commercial funding
- Conglomerate ownership
- Constraints on individual creativity
- Digital disruption of regulation
- Distribution
- Division of labour and professional skills
Using Diversification in the exam
Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.
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