Media Studies A-Level
Institutional control
What Institutional control means in Media Studies A-Level, as defined for AQA.
Definition of Institutional control
Check what you remember
Read the wording for your board, then hide it and explain Institutional control in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
Media institutions lose some control over meaning and circulation as audiences produce and circulate media themselves.
Topics that use Institutional control
- 'End of audience' theories (AQA A-Level)
Related terms
- 'End of audience'
- Audience participation
- Citizen journalism
- Convergence
- Cross-platform audience behaviour
- Gatekeeping and platform power
- Producer–audience boundary
- Prosumer
Using Institutional control in the exam
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