Business A-Level
market share arithmetic
What market share arithmetic means in Business A-Level, as defined for AQA.
Definition of market share arithmetic
Check what you remember
Read the wording for your board, then hide it and explain market share arithmetic in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
A firm's sales as a percentage of the total market size, calculated as the firm's sales divided by total market sales and then multiplied by one hundred.
Topics that use market share arithmetic
- Understanding markets and customers (AQA A-Level)
Related terms
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- evidence based decisions
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- limits of estimated data
- limits of historic records
- portfolio planning
Using market share arithmetic in the exam
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