Business A-Level
portfolio planning
What portfolio planning means in Business A-Level, as defined for AQA.
Definition of portfolio planning
Check what you remember
Read the wording for your board, then hide it and explain portfolio planning in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
The income ratio flags which lines will be hit first when household earnings tighten and which will carry the firm through, so a portfolio can be balanced.
Topics that use portfolio planning
- Understanding markets and customers (AQA A-Level)
Related terms
- branding and price sensitivity
- confidence intervals
- cost and timeliness
- evidence based decisions
- income elasticity
- limits of estimated data
- limits of historic records
- market share arithmetic
Using portfolio planning in the exam
Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.
Practise Business questions
Create a free account to answer exam-style questions on this topic and get feedback on your answers.
Start free
All Business A-Level termsA week of Premium from your first lesson · Then the free plan continues · No card, no charge