Business A-Level
strength of relationship
What strength of relationship means in Business A-Level, as defined for AQA.
Definition of strength of relationship
Check what you remember
Read the wording for your board, then hide it and explain strength of relationship in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
The closer the points sit to the line of best fit the stronger the link, so a strong positive pattern supports a bigger budget while a weak one warns that something else is moving sales.
Topics that use strength of relationship
- Understanding markets and customers (AQA A-Level)
Related terms
- branding and price sensitivity
- confidence intervals
- cost and timeliness
- evidence based decisions
- income elasticity
- limits of estimated data
- limits of historic records
- market share arithmetic
Using strength of relationship in the exam
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