Business A-Level
total revenue effects
What total revenue effects means in Business A-Level, as defined for AQA.
Definition of total revenue effects
Check what you remember
Read the wording for your board, then hide it and explain total revenue effects in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
Above one and buyers are responsive, so a price cut lifts total revenue; below one and they are not, so a price rise lifts total revenue.
Topics that use total revenue effects
- Understanding markets and customers (AQA A-Level)
Related terms
- branding and price sensitivity
- confidence intervals
- cost and timeliness
- evidence based decisions
- income elasticity
- limits of estimated data
- limits of historic records
- market share arithmetic
Using total revenue effects in the exam
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