Complaint handling
What Complaint handling means in Business GCSE, as defined for AQA.
Definition of Complaint handling
Check what you remember
Read the wording for your board, then hide it and explain Complaint handling in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
Responding quickly to complaints, which is itself part of good customer service and can sometimes make a dissatisfied customer loyal again.
Topics that use Complaint handling
- Good customer services (AQA GCSE)
Related terms
- Brand reputation and repeat custom
- Business costs and benefits
- Business reputation
- Communication and feedback
- Communication channels
- Convenience and extended availability for customers
- Corrective action
- Cost control
Using Complaint handling in the exam
Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.
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