Business GCSE
Cost, reach and targeting
What Cost, reach and targeting means in Business GCSE, as defined for AQA.
Definition of Cost, reach and targeting
Check what you remember
Read the wording for your board, then hide it and explain Cost, reach and targeting in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
Reaching a wide audience often at lower cost than television or print, targeting specific groups and measuring responses such as clicks and sales.
Topics that use Cost, reach and targeting
Related terms
- Access to customers
- Adaptation and reaction
- Adaptation to change
- Advertising
- Balancing
- Batch Production
- Brand awareness
- Brand awareness and image
Using Cost, reach and targeting in the exam
Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.
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