Business GCSE
Customer targeting
What Customer targeting means in Business GCSE, as defined for AQA.
Definition of Customer targeting
Check what you remember
Read the wording for your board, then hide it and explain Customer targeting in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
Matching a promotional method to the audience, such as using social media for younger customers.
Topics that use Customer targeting
Related terms
- Access to customers
- Adaptation and reaction
- Adaptation to change
- Advertising
- Balancing
- Batch Production
- Brand awareness
- Brand awareness and image
Using Customer targeting in the exam
Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.
Practise Business questions
Create a free account to answer exam-style questions on this topic and get feedback on your answers.
Start free
All Business GCSE termsA week of Premium from your first lesson · Then the free plan continues · No card, no charge