Business GCSE

Evaluation and supported judgement

What Evaluation and supported judgement means in Business GCSE, as defined for AQA.

Definition of Evaluation and supported judgement

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Read the wording for your board, then hide it and explain Evaluation and supported judgement in your own words. Rough notes are fine. This is a self-check, with no mark or grade.

Reference: AQA

Weighing which factors matter most for a named business and reaching a supported judgement on which influences dominate.

AQA · The elements of the marketing mix: price, product, promotion and place (4Ps) (study guide)

Topics that use Evaluation and supported judgement

The elements of the marketing mix: price, product, promotion and place (4Ps) (AQA GCSE)

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Using Evaluation and supported judgement in the exam

Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.

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