Business GCSE

Media selection

What Media selection means in Business GCSE, as defined for AQA.

Definition of Media selection

Check what you remember

Read the wording for your board, then hide it and explain Media selection in your own words. Rough notes are fine. This is a self-check, with no mark or grade.

Reference: AQA

Choosing media based on budget, target audience, reach, cost per contact and the message.

AQA · The elements of the marketing mix: price, product, promotion and place (4Ps) (study guide)

Topics that use Media selection

The elements of the marketing mix: price, product, promotion and place (4Ps) (AQA GCSE)

Related terms

Using Media selection in the exam

Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.

Practise Business questions

Create a free account to answer exam-style questions on this topic and get feedback on your answers.

Start free

A week of Premium from your first lesson · Then the free plan continues · No card, no charge

All Business GCSE terms