Business GCSE
Perceived value
What Perceived value means in Business GCSE, as defined for AQA.
Definition of Perceived value
Check what you remember
Read the wording for your board, then hide it and explain Perceived value in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
The value of a purchase raised by a gift, which can raise demand without changing the price.
Topics that use Perceived value
Related terms
- Access to customers
- Adaptation and reaction
- Adaptation to change
- Advertising
- Balancing
- Batch Production
- Brand awareness
- Brand awareness and image
Using Perceived value in the exam
Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.
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