Business A-Level
simple random sampling
What simple random sampling means in Business A-Level, as defined for AQA.
Definition of simple random sampling
Check what you remember
Read the wording for your board, then hide it and explain simple random sampling in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
A probability method where everyone has an equal chance of selection, so statistical inference is allowed.
Topics that use simple random sampling
- Understanding markets and customers (AQA A-Level)
Related terms
- branding and price sensitivity
- confidence intervals
- cost and timeliness
- evidence based decisions
- income elasticity
- limits of estimated data
- limits of historic records
- market share arithmetic
Using simple random sampling in the exam
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