Business GCSE
Competitor actions
What Competitor actions means in Business GCSE, as defined for AQA.
Definition of Competitor actions
Check what you remember
Read the wording for your board, then hide it and explain Competitor actions in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
The marketing decisions and strategies of rival businesses that can affect demand for a firm's own products.
Topics that use Competitor actions
Related terms
- Access to customers
- Adaptation and reaction
- Adaptation to change
- Advertising
- Balancing
- Batch Production
- Brand awareness
- Brand awareness and image
Using Competitor actions in the exam
Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.
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