Customer expectations and satisfaction
What Customer expectations and satisfaction means in Business GCSE, as defined for AQA.
Definition of Customer expectations and satisfaction
Check what you remember
Read the wording for your board, then hide it and explain Customer expectations and satisfaction in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
Good service means consistently delivering what a customer expects, so that they feel valued and are willing to return.
Topics that use Customer expectations and satisfaction
- Good customer services (AQA GCSE)
Related terms
- Brand reputation and repeat custom
- Business costs and benefits
- Business reputation
- Communication and feedback
- Communication channels
- Complaint handling
- Convenience and extended availability for customers
- Corrective action
Using Customer expectations and satisfaction in the exam
Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.
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