Business GCSE

Direct distribution channel

What Direct distribution channel means in Business GCSE, as defined for AQA.

Definition of Direct distribution channel

Check what you remember

Read the wording for your board, then hide it and explain Direct distribution channel in your own words. Rough notes are fine. This is a self-check, with no mark or grade.

Reference: AQA

A method of selling directly to the customer without intermediaries, allowing two-way conversation so staff can answer questions and close a sale immediately.

AQA · The elements of the marketing mix: price, product, promotion and place (4Ps) (study guide)

Topics that use Direct distribution channel

The elements of the marketing mix: price, product, promotion and place (4Ps) (AQA GCSE)

Related terms

Using Direct distribution channel in the exam

Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.

Practise Business questions

Create a free account to answer exam-style questions on this topic and get feedback on your answers.

Start free

A week of Premium from your first lesson · Then the free plan continues · No card, no charge

All Business GCSE terms