Product characteristics
What Product characteristics means in Business GCSE, as defined for AQA.
Definitions of Product characteristics
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Reference: AQA
The key characteristics of the nature of the product or service, including whether it is a good or a service, its features, quality and branding.
The nature of the product, for example perishability, fragility, value or size, which affects the suitability of a method.
Topics that use Product characteristics
Related terms
- Access to customers
- Adaptation and reaction
- Adaptation to change
- Advertising
- Balancing
- Batch Production
- Brand awareness
- Brand awareness and image
Using Product characteristics in the exam
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