Business GCSE
Star
What Star means in Business GCSE, as defined for AQA.
Definition of Star
Check what you remember
Read the wording for your board, then hide it and explain Star in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
A product in a high-growth market with high relative market share, which usually needs investment to keep pace but can become a future cash cow.
Topics that use Star
Related terms
- Access to customers
- Adaptation and reaction
- Adaptation to change
- Advertising
- Balancing
- Batch Production
- Brand awareness
- Brand awareness and image
Using Star in the exam
Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.
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