Media Studies A-Level
Authorship and Creative Control
What Authorship and Creative Control means in Media Studies A-Level, as defined for AQA.
Definition of Authorship and Creative Control
The requirement for candidates to act as the primary creator of all media assets (images, footage, text) to demonstrate individual mastery of media language. This ensures that the 'meaning' communicated to the audience is a direct result of the candidate's intentional application of codes and conventions.
Topics that use Authorship and Creative Control
- Non-exam assessment (AQA A-Level)
Related terms
- Audience Addressing
- Audience Construction and Targeting
- Audience Positioning
- Audiences
- Convergence
- Creative Intentionality
- Economic Determinism
- Level 2 Cap
Using Authorship and Creative Control in the exam
Definition questions usually carry one or two marks, and examiners look for the precise wording. Write the definition from memory, check it against the version above, and then use the term in a longer answer on the same topic so it sticks.
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