Business GCSE
Business strategy
What Business strategy means in Business GCSE, as defined for AQA.
Definition of Business strategy
Check what you remember
Read the wording for your board, then hide it and explain Business strategy in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
The most effective way to compete, chosen by identifying customer needs to avoid wasting resources on features customers do not want.
Topics that use Business strategy
- Identifying and understanding customers (AQA GCSE)
Related terms
- Adapting the mix over time
- Competitive advantage
- Competitive advantage and business survival
- Consistency and positioning
- Consistency of the marketing mix
- Customer identification and understanding
- Customer needs
- Customer research and evidence-based decisions
Using Business strategy in the exam
Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.
Practise Business questions
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