Product life cycle stages
What Product life cycle stages means in Business GCSE, as defined for AQA.
Definitions of Product life cycle stages
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Reference: AQA
Growth is the stage following launch in which sales increase, often rapidly, as customer awareness and demand build.
The cycle has four stages: introduction, growth, maturity and decline.
Topics that use Product life cycle stages
Related terms
- Access to customers
- Adaptation and reaction
- Adaptation to change
- Advertising
- Balancing
- Batch Production
- Brand awareness
- Brand awareness and image
Using Product life cycle stages in the exam
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