Media Studies A-Level
Cross-Media Production
What Cross-Media Production means in Media Studies A-Level, as defined for AQA.
Definition of Cross-Media Production
A media project that spans more than one platform or format (e.g., a music video and a promotional poster).
Topics that use Cross-Media Production
- Non-exam assessment (AQA A-Level)
Related terms
- Audience Addressing
- Audience Construction and Targeting
- Audience Positioning
- Audiences
- Authorship and Creative Control
- Convergence
- Creative Intentionality
- Economic Determinism
Using Cross-Media Production in the exam
Definition questions usually carry one or two marks, and examiners look for the precise wording. Write the definition from memory, check it against the version above, and then use the term in a longer answer on the same topic so it sticks.
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